Recently, I earned a Certified Professional of Incentive Management certification (CPIM) from the Incentive Marketing Association (IMA). This certification acknowledges professionals who demonstrate the knowledge and leadership essential to succeed in the incentive industry.
The program and certification process takes into consideration my work and educational experience, along with the contribution of my time and expertise to improve the incentive marketplace – and most importantly, my commitment to continuingly seeking education to enhance the knowledge of this field.
It was an eye-opening experience. It was great to see all the critical information in one place enabling professionals whether they are resellers of incentives and recognition or managers responsible for their own companies programs. At this time, only 40 professionals in the industry have received this certification.
Another part to the certification process was writing a White Paper about an incentive topic. My White Paper, “Impact your Bottom Line Now … Build a Culture of Recognition with all the Generations” discusses the importance of recognition. Take a look – I would love to hear your thoughts.
